The Social Digital, India’s fastest growing content consultancy and media firm, has acquired the Stimulus, a UP-based niche media entertainment firm.
The acquisition, which took place for an undisclosed cash/stock deal, will see The Stimulus become an IP of The Social Digital. The website and other key content of the former have already been integrated into the latter.
The acquisition is expected to provide TSD with a fresh source of premium content in a variety of entertainment genres for its audience. With talented content creators coming on board, the move is likely to boost the firms content consultancy business as well.
Speaking on this acquisition, Ashutosh Kumar Singh, CEO & Co-Founder of The Social Digital said
“The entertainment industry is growing day by day, and Keeping in mind the needs and likes of the people at such times, we have acquired this with the intention of providing important information along with entertainment.”